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Wednesday, 17 October 2012

Tata Manza Club Class Launched

(Century Fox Post) :Tata Motors launched its next generation Tata Manza Club Class sedan, in Mumbai on Tuesday. Tata’s new model, which is available in six colours, offers a ‘heavy dose of luxuries’ in both petrol and diesel variants.
The petrol version of Tata Manza Club Class is priced from Rs 5.70 lakh and the diesel variant from Rs 6.49 lakh. 
Know more about Manza Club Class sedan:
- Collapsible steering column
- Anti-lock braking system
- Dual front airbags
- Fully automatic air conditioning
- First-in-class touch-screen multi-media navigation, in-built GPS 
- Segment redefining exterior styling with Infinity Contrast Roof
- Powered with the internationally-acclaimed 90 PS Quadrajet diesel and Safire petrol engines

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Speaking at the launch of Tata’s new model, the company’s managing director Karl Slym said, “customer centricity is the hallmark of Tata Motors. With the Tata Manza Club Class, we are once again the first to introduce features never seen in its class.”
Also present on the occasion, Ranjit Yadav, president of Tata Motors’ passenger car business unit said, “the Tata Motors Club Class offers an intelligent combination of style and pleasure of motoring with the traditional needs of space and comfort.” 
Tata Motors MD Karl Slym to Bloomberg TV India:
- Tata role offered opportunity to work with national icon
- Tata’s capability is the best there is to offer in India
- Tata Motor has not hit the market at the right spot
- Have not got the package right for what customer wants
- Nano got two years of free marketing and then didn’t take off
- There was nothing wrong with the Nano, should have done better
- Perception on Tata Motors based on history, needs to change
- Perception more difficult to change, as it is psychological
- Looked at Tata as competitor for four years, now have inside view

Edited By Cen Fox Post Team

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